The strategy looks clean on paper. Real strategy is sweaty, uncertain, and intensely human. Mike Jones sits down with Matt Finch, a strategist, foresight practitioner, negotiator and mediator, to get underneath the slide decks and into the lived experience of decision-making under pressure. We talk about why so many strategic plans stall at execution, and how the missing piece is often what people are feeling but cannot yet say out loud. 

Strategy can feel like a choice between two bad options: a rigid annual plan that gets ignored by February, or constant agility that mistakes motion for direction. We sit down with Joel Grundy, Head of Strategy at Q5, to get back to what strategy is meant to do: help leaders make a small number of tough choices in an uncertain world, without pretending we can “bridle” the market into certainty.

Strategy can look brilliant on paper and still fail the moment it meets the organisation that has to deliver it. We sit down with Gavin Rouch, an organisational development practitioner, to get honest about why that happens and what to do instead. We talk about organisations as interconnected systems in all their messy glory, where incentives, history, board pressure, and filtered information create strategic blind spots that senior leaders rarely see from the strategy room.

Strategy only matters if it survives contact with reality. We sit down with operations chief Jayson Coil to unpack how intent, trust, and disciplined initiative turn a tidy plan into effective action when the stakes are high and time is short. From wildfire lines to boardrooms, we dig into what leaders can do today to bridge the gap between strategy and execution without slipping into control for control’s sake.